This Privacy Policy covers YellowBrix, Inc.'s owned and operated website designated as www.industrywatch.com. If users have questions or concerns regarding this policy, they should first contact YellowBrix customer service at clientservices@yellowbrix.com.
Company Statement
This Privacy Policy describes the treatment of information received about you through our services when you visit www.industrywatch.com. Please read the Privacy Policy carefully. This policy does not apply to the practices of companies that YellowBrix does not own or control, or to individuals that YellowBrix does not employ or manage, including operators of sites, if any, to which you may link from the YellowBrix Web site. This policy also does not apply to any offline collection of personally identifiable information or the treatment of the same when such information is collected outside of www.industrywatch.com.
Information We Collect
The individually identifiable information that we collect about you is that which is required in registration, when you use our products and services that require personal information about yourself, when responding to offers from YellowBrix, or when responding to surveys from us (including without limitation surveys for online advertising brand effectiveness). As stated earlier, this information will be closely protected and used for internal purposes only unless we tell you otherwise when we collect the information or we have informed you of a change to our privacy policy so that you can then choose to opt out.
The personal information you provide to YellowBrix when using www.industrywatch.com will be used to support your customer relationship with YellowBrix, and to notify you of special offers, updated information and new products and services from YellowBrix. YellowBrix will never willfully release your personal information to any third party without providing you notice unless: you direct us to enter you in a contest or sweepstakes, if offered; you otherwise "opt in" to have your information shared with third parties, if offered; we respond to subpoenas, court orders or legal process; we find your actions on our website violate our Terms and Conditions of Use or any of our usage guidelines for specific products or services (and then only to pursue appropriate action); or we transfer your information in connection with a sale, merger, transfer, exchange, or other disposition (whether assets, stock, or otherwise), of all or a portion of a business of YellowBrix. If, however, as a result of the business transfer your personal information will be used in a new and different manner, then you will have a choice as to whether to allow this new use. We also collect information about aggregate web site usage. Statistics that we gather about unique visits, repeat visits and page views are all based on IP address, not on your individual activities. The information we gather is supplemented with information provided by third party sources and may be used to derive additional data to enhance our databases. For example, zip code information you provide may be used to derive city and state information or may be used to add demographics data.
Anonymous Information
We may use Cookies to gather information about your on-line activity as a means to create an anonymous profile that reflects your viewing and buying preferences. Cookies are text files we attach to your computer's browser to help us understand your on-line activities and preferences. A cookie by itself does not tell your e-email address or personally identifiable information. We plan to utilize the click-stream history provided by our cookies to develop user profiles of individuals utilizing services on www.industrywatch.com. These profiles will be anonymous, meaning your personal identity will not be connected or identifiable. Instead, when you enter the website or request information using the same browser, our services will be able to provide you with personalized, relevant news, products, advertisements and other information without knowing your personal identity.
Opting-Out
We do not share personally identifiable information with anyone, unless we tell you otherwise when we collect the information; or you "opt in" to having your information shared with third parties; or we have informed you of a change to our privacy policy so that you can then choose to opt out. It's that simple. When we ask you for personally identifiable information, we will tell you if we intend to share it with others. We will provide you with a way to tell us that you don't want us to share the information, or if you don't want to receive promotional and/or marketing information about products, services, and offerings from YellowBrix and/or any third parties. Should you opt-out of receiving information about products, services and offerings from YellowBrix, YellowBrix reserves the right to restrict or otherwise terminate your access to www.industrywatch.com in such event in accordance with the Terms of Use for www.industrywatch.com.
Security
YellowBrix uses industry standard efforts to safeguard the confidentiality of your personal information. Your information is collected and stored in secure operating environments that are not available to the public. In many instances, such as in the case of credit card numbers (if applicable); the Personally Identifiable Information is encrypted before you conduct your transaction.
Changes to the YellowBrix Privacy Policy
YellowBrix may amend this Policy from time to time. If we make any substantial changes in the way we use your personal information we will notify you by posting a prominent notice in our privacy policy or in other locations on www.industrywatch.com, or by sending you an email to inform you of our updated privacy policy. Users will have a choice as to whether or not we use their information in this different manner. However, if users have opted out of all communication with the Web site, or deleted/deactivated their account, then they will not be contacted, nor will their personal information be used in this new manner.
If you would like to contact us for any reason regarding our privacy practices, please write us at the following address:
YellowBrix, Inc.
500 Montgomery Street, Suite 700
Alexandria, VA 22314
703-548-3300
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